With no website presence are you killing your business?

In this day and age I can't believe there are business owners who don't have a website. The excuses are always the same:

I have no time to make one.

I have no money. I am broke.

They cost too much.

Web designers are out to rip you off.

I am doing fine without one.

And the list can go on and on and on...

With social networking being the new word of mouth and the next generation being about text messaging and facebook, you can see why having a website to market and advertise your business is so important. Think of it as a digital brochure that is going to reach an unlimited amount of potential customers.

It doesn't matter what type of business you have. Whether you're an artist, an entrepreneur or a big corporation, having a web presence is a must. It is a digital calling card, a resource and an unlimited marketing tool. Think about it… when You Need Information about a business what is the first thing you do? Pick up the Yellow Pages or look up their name on the internet?

When it comes to websites, it's all about the convenience factor. With smart phones, all someone has to do is type in your web address or even just google your business name and they will have your information instantly. Two minutes later they are either walking through your door or they are calling and emailing your business. Let's face the facts; everyone is busy these days and the easier you make it for them to receive or find your business information the better.

Having a web presence expands your market/demographic significantly. Remember, the internet is global. How much would it cost you to advertise globally if you didn't have access to the internet? It is also a great way to solicit a newsletter, email blasts or to promote sales, classes and other interesting things that are happening on a weekly or monthly basis. Remember, people are busy and they need to be reminded that you your business exists. Having a website is proactive marketing and how far you choose to take it is totally up to you.

According to Wikipedia; As of June 2008, the number of personal computers in use worldwide hit one billion, while another billion is expected to be reached by 2014. That statistic alone should be enough reason for your business to have a web presence. The internet isn't just a place for geeks and researchers, it has become a new form of communication and should be top priority when it comes to marketing your business.

No more excuses… It's time to start taking advantage of all the internet has to offer, by building that website and unleashing your digital calling card to the world.

"How can you squander even one more day not taking advantage of the greatest shifts of your generation? How dare you settle for less when the world has made it so easy for you to be remarkable?"—Seth Godin